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HCA Marketing Material
2017–2023
Marketing, Print
Role
Designer collaborating with Sarah Gauden.
Outcome
Increased engagement with stunning visuals.
Increased membership engagement with visually appealing marketing materials, enhancing the authority’s outreach while encouraging community participation.
Approach
Designed banners, ads, and a 2023 calendar.
Designed a pull-up banner, online ads, and a 2023 calendar to promote the membership pass, focusing on regional landscapes and highlighting local photographers' shots captured at the conservation areas.
HCA Marketing Material
HCA Marketing Material
2017–2023
2017–2023
Marketing, Print
Marketing, Print
Challenge
Highlight nature in a busy market.
Highlight the conservation areas’ natural beauty in a busy market while ensuring materials resonate with potential members.
Objective
Boost membership with engaging materials.
Boost membership engagement for the Hamilton Conservation Authority by creating marketing materials that showcase the region’s natural beauty, managed by Sarah Gauden.
Challenge
Highlight nature in a busy market.
Highlight the conservation areas’ natural beauty in a busy market while ensuring materials resonate with potential members.
Approach
Designed banners, ads, and a 2023 calendar.
Designed a pull-up banner, online ads, and a 2023 calendar to promote the membership pass, focusing on regional landscapes and highlighting local photographers' shots captured at the conservation areas.
Outcome
Increased engagement with stunning visuals.
Increased membership engagement with visually appealing marketing materials, enhancing the authority’s outreach while encouraging community participation.
Role
Designer collaborating with Sarah Gauden.
Objective
Boost membership with engaging materials.
Boost membership engagement for the Hamilton Conservation Authority by creating marketing materials that showcase the region’s natural beauty, managed by Sarah Gauden.
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